Tools for the Small Business:
Creating your Own Website
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Getting a website for your small business is becoming more and more necessary these days. The internet allows you to reach clients you'd be hard pressed to come into physical contact with.
Developing a web presence can be difficult. However, before you can even get started, you have to have a web host. That can be just as daunting as anything else involved in the process. The sheer number of web hosts out there can be overwhelming - how do you sort them and figure out which ones are decent options?
What sets one option apart from another in terms of value to you, the client? While the needs of each individual or company will vary slightly, there are quite a few common concerns found across the board. You need to find a company that offers the most affordable solution possible, either free, cheap or expensive . However, you do not want to sacrifice performance, uptime or customer support for affordability. You need to ensure that the host you choose supports the operating system you use (Windows and Linux, typically), and you also need to ensure that the host offers the features that you need. Determine what you need out of a website host for your small business with The 7 Crucial Components of Website Marketing, AND much more!

User-Centered Design and Persona Marketing
- The most fundamental aspect of website marketing is to know who you are appealing
to/targeting. This chapter will help you determine them.
Websites for Small Business